DIGITAL SIGNAGE
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Digital Signage UK
Increase your brand awareness, engagement, communication and sales with one of our digital signage systems.
Digital signage is not only vital to increase brand awareness, but is increasingly important in communal spaces. There are several ways in which digital signage can be used:
- Internal or external advertising tool to capture the attention of passing traffic
- To display key messages quickly and effectively
- As an interactive tool for wayfinding
- Attractive touch screen visual displays that can highlight routes
- Mobile phone integration using QR codes
- Step-by-step printable walking directions
- 3D mapping.
Our specialist engineers will source, supply, install and support your digital signage solutions, to ensure you are fully utilising it’s easy to use, capabilities.
We will work closely and collaboratively with your team to ensure your new digital signage solution is fully tailored to your space, needs and budget.
Paired with our remote & on-site support, we will be your teams ‘safe pair of hands’ and ensure you are always optimising your digital signage experience.
Digital Signage, By Industry:
Interactive Digital Signage Display Screen & Software Solutions
Digital Signage has become an increasingly popular choice for businesses and organisations of all sizes in recent years. This technology has been used to create powerful displays that can be used to communicate messages and promote products or services – from retail stores, restaurants, banks and airports to corporate offices, hospitals, universities, and more.
In the UK, research has found that more than half of all businesses with physical premises have installed digital signage. This amounts to a total of over one million digital displays across the country. These figures demonstrate how popular this technology has become – providing organisations with engaging, interactive content like video for their customers and employees.
Digital signage offers many benefits to businesses and organisations, from enhancing the customer experience through interactive content to increasing operational efficiency by streamlining internal processes.
But digital signage is more than just a simple screen – it involves complex technology designed to be easy to use, reliable, and cost-effective.
What is Digital Signage?
At its core, digital signage is a combination of digital content templates and display hardware and software that is used to create visually engaging displays. With digital signage displays, businesses are able to quickly and easily share information with customers, staff, or other audiences. Many businesses use digital signage for various purposes such as advertising campaigns, event promotion playlists, point-of-sale messaging, corporate branding efforts, public safety warnings, transportation systems, internal communication and much more.
Digital signage technology is made up of five key components: the screen, the content management system (CMS), the media player, the network connection, and the content itself.
The screen is usually an LCD or LED display mounted on a wall, although ceiling-mounted and digital projections can also be used in some cases. The CMS is a signage software platform that is used to manage the display, including creating and scheduling your content. The media player is a device that connects to the screen and runs the content created with the CMS. The network connection allows for remote management of digital signage displays over Wi-Fi or cellular networks.
The content itself can be created with a variety of tools including graphic design software, video editors, and other online tools that allow users to upload content from an entire menu online even on a continuous loop, without the need to update frequently.
Types of digital signage?
Video walls
A great way to create an eye-catching visual experience in any space is to install a video wall. By connecting multiple displays together, you can create a digital canvas that is great for displaying content such as high-resolution images and full-motion videos. This type of digital signage is used as part of a large-scale installation where many display content that delivers an impact.
Video walls often showcase corporate branding, advertising campaigns, educational content, and even art installations. They can be tailored to meet the specific needs of any business or venue and create a truly unique visual experience.
There are two main types of video walls – LED screens and LCD displays. LED video walls are composed of individual LED panels that can be arranged in various configurations to create a seamless image experience. It is also the more cost-effective option, with LED panels providing superior durability, brightness and improved power efficiency compared to their LCD counterparts.
On the other hand, LCD video walls are composed of multiple screens that can be connected together to create a single image. They tend to offer higher-resolution images and more accurate colours, making them ideal for applications such as large-scale video conferencing or data visualization.
It is important to consider the environment in which you will be deploying your digital signage when deciding on which type of display to choose. LED displays are great for outdoor environments, while LCDs are well suited for indoor applications.
Interactive kiosks
Interactive kiosks are another form of digital signage that is used to enable customers to interact with your business in a more engaging manner. These self-service kiosks typically feature touchscreens and provide users with access to a variety of content such as product information, reviews, or even educational resources.
These kiosks can be set up anywhere customers are likely to interact with your business, such as retail stores, airports, museums and exhibition centres. They can also be used in more unusual places such as restaurants or hospitals to provide customers with access to valuable information and services while they wait.
Interactive kiosk displays are a great way to engage customers and offer them a more personalised experience. By combining a touchscreen interface with engaging visuals and interactive elements, these displays are an effective way to drive customer engagement and ultimately boost sales.
Wall-mounted
A great way to create an immersive experience in any space is to deploy wall-mounted digital signage displays. These displays can be used to showcase advertising campaigns, product information, or news stories in a captivating manner. Wall-mounted displays can be installed in almost any location, including windows and typically come with a variety of features such as motion sensors, NFC/RFID readers, and even facial recognition capabilities.
These displays are often used in retail stores, public spaces and corporate offices to create a more engaging user experience. By combining engaging visuals with interactive elements, wall-mounted digital signage can drive customer engagement, improve internal communications and help build brand awareness.
Ultimately, wall-mounted digital signage is a simple yet effective way to create a more immersive and engaging experience for your users. With the right setup, these displays can help you engage customers in new and exciting ways while providing them with access to valuable information about your business or product.
Digital Signage Software
In order to create digital signage solutions that are tailored to meet the specific needs of any business, a digital signage software solution is essential (the hardware required will vary). Choosing the right digital signage platform is critical when it comes to creating an effective digital signage solution. Most digital signage software is on a cloud platform and the software provides a simple way for content scheduling, live streaming, display messages, integration with operating systems, and analytical capabilities.
By taking the time to understand your specific digital signage needs and choosing a digital signage platform that is tailored to meet them, you can create powerful content that helps drive customer engagement and improve the overall user experience.
The right digital signage software solution will not only allows users to easily upload engaging digital signage displays using existing templates but will also enable you to scale your digital signage solution as your business grows. A software solution that offers the right features and flexibility will ensure you can easily manage any number of different digital signage displays, so you can reach more customers and ultimately grow your business.
When choosing software for your digital signage needs, it is important to consider factors such as pricing, scalability, and customer support. By taking the time to research software solutions that meet your needs, you can ensure that you are able to deploy a powerful digital signage solution without breaking the bank.
Ultimately, the software is the key to creating successful digital signage solutions. By choosing the right software platform and understanding your specific needs, you can create engaging digital signage displays that help drive customer engagement, increase brand awareness and ultimately grow your business.
Recommended Digital Signage Screen Size and Standards
When choosing digital signage display screens, there are a number of different things to consider. The display screen size is an important factor as it will determine how much content can be displayed on the screen. For most applications, a display screen with a minimum size of 32” should suffice. It is also important to choose display screens that meet display standards such as 4K, HDR and high brightness.
In addition to display screen size and standards, you will also need to consider the display type. Most digital signage displays use LCD or LED technology but there are other display technologies available such as OLED and QLED. Each display type has its own advantages and disadvantages so it’s important to do your research and choose the display that best suits your needs.
Finally, it is also important to consider display placement when choosing display screens for your digital signage solution. Displays can be placed in a variety of locations such as on walls, ceilings, or even desks. By taking into account factors such as display screen size, display standards and display type, you can ensure that your digital signage solution is optimized for maximum impact.
Free Standing
Free standing display screens are a great way to showcase content in populated areas such as trade shows and retail stores. These display screens, which range from small displays to large touchscreens, allow you to showcase an array of different content including videos, images, and more. Free standing touch screens also allow customers to interact directly with your content which can help increase customer engagement and brand awareness.
When using free standing touchscreens for your digital signage solution, it is important to ensure that they meet the display standards mentioned above such as 4K resolution and high brightness.
This type of digital signage can also be used to stand out from the crowd in showrooms, train stations, shopping malls, retail stores, waiting areas and corporate buildings etc. By choosing touch screens with unique design elements such as curved edges, transparent displays, or even holographic effects, you can create a captivating digital signage solution that helps your business stand out from the competition.
Overall, free standing touchscreens are an excellent way to showcase your content in a highly interactive manner. By taking the time to research and select the right display screens for your needs, you can create captivating digital signage displays that help drive customer engagement and grow your business.
Portable Monitor Stands
Portable monitor stands are an excellent option for mobile digital signage solutions. By mounting a display screen onto a portable monitor stand, you can easily transport your digital signage displays from location to location. This allows you to take your digital signage solution on the go and set up displays in various locations such as trade shows, festivals, or even outdoor events.
When selecting a portable monitor stand, it is important to consider the size and weight of the display screen as well as the number of screens you’ll need. Most portable monitor stands are designed to support up to four display screens and can be easily transported with minimal effort.
Ultimately, portable monitor stands are an excellent option for mobile digital signage solutions. Not only do they provide portability and convenience but they also allow you to showcase your content in a unique and interactive way that helps drive customer engagement.
Tablet Holders
Tablet holders are becoming increasingly popular for mobile digital signage solutions. These display stands allow you to securely mount a tablet (iPad and Android) onto a surface and showcase content in an interactive manner. Tablets offer an array of features such as touchscreens, mobile interactivity, and internet access which make them perfect for displaying dynamic digital signage content.
When selecting a tablet holder for mobile digital signage, it is important to consider the size and weight of the tablet as well as the type of mounting hardware you’ll need. Most tablet holders are designed to securely mount tablets of various sizes and can be easily adjusted to fit your needs.
Overall, tablet holders are an excellent option for mobile digital signage solutions. Not only do they provide a secure and interactive display but they also offer mobility and portability which makes them perfect for showcasing dynamic content in various locations.
Digital Menu Boards
Digital menu boards are becoming increasingly popular in restaurants and retail stores. These display screens, which range in size from small to large, allow you to showcase an array of different content such as videos, images, and more. Digital menu boards also provide interactive features such as scrolling menus and touchscreens which can help increase customer engagement and drive sales.
When selecting digital menu boards for your business, it is important to consider the size and resolution of the display screen as well as the number of screens you’ll need. Digital menu boards typically come in multiple sizes and can be connected together to form multiple displays or one large display.
Overall, digital menu boards are an excellent option for businesses looking to showcase dynamic content in a highly engaging manner. By taking the time to research and select the right display screens for your needs, you can create captivating digital signage displays that help up-sell products and drive customer engagement.
Digital Signage Features
Interactive Screens or Touch Screens
Interactive touch screen displays are becoming increasingly popular for digital signage solutions. These display screens allow you to showcase content in an engaging manner and provide customers with a wayfinding experience that allows them to search for information quickly and easily.
They also provide interactive features such as scrollable menus, email subscriptions, and product details which can be used to up-sell products and drive customer engagement.
When selecting interactive touch screens for digital signage, it is important to consider the size of the display screen as well as the type of content you’ll need to showcase. Most interactive touch screens are designed to support an unlimited number of content types and can be easily adjusted to fit your needs.
By leveraging the right digital signage features, you can create dynamic content that allows users to interact with your brand in a unique and engaging way. From interactive touch screens to mobile tablet holders, there are a variety of options available for businesses looking to showcase captivating digital content.
Indoor / Outdoor
Indoor and outdoor digital signage displays are becoming increasingly popular for businesses looking to showcase content in a highly visible manner. These display screens come in various sizes and can be used to showcase content such as videos, images, and more.
When selecting digital signage for indoor or outdoor use, it is important to consider the size and resolution of the display screen as well as the type of mounting hardware you’ll need. Most digital signage displays are designed to be weatherproof and can be safely used in both indoor and outdoor environments. Your content must be highly visible and easy to read in order for your digital signage display to be effective.
This type of digital sign provides businesses with the flexibility to showcase content in any environment and is an excellent solution for those looking to reach a larger audience. By taking the time to research and select the right digital signage products, you can create captivating displays that help drive customer engagement and increase sales.
Digital Signage Bundles.
Bundles starting from £29.99 per month.
Optional package upgrades available upon request.
F.A.Q.s
Which digital signage is best?
Digital signage is not a one size fits all solution, the best digital signage solution for your business will depend on your display requirements, budget and a variety of factors such as the size and resolution of the display screen, what you will use the digital signage to display and how you plan to use promotional messages.
Working with experienced digital signage providers, they will be able to help you determine which type of digital signage is best for your business and its needs.
Ultimately, the best digital signage solution for you is one that meets your individual needs, is user-friendly and allows your teams to easily display promotional messages and other content in a captivating manner.
Can I use TVs as digital signage?
Yes, a standard TV can be used as digital signage. However, in order to leverage the full features of digital signage, you will need to use a media player and RSS feeds in addition to a display screen.
Media players allow you to control the content that is displayed on the screen and RSS feeds help ensure your content is always up-to-date and relevant. Additionally, in order to ensure the highest quality display, you may also want to consider investing in a dedicated GPU (graphics processing unit) for your digital signage solution.
This will help ensure that the content displayed on the screen looks sharp and vibrant at all times. By taking these steps, you can ensure that your digital signage displays look and perform their best.
Ultimately, the best solution for your business will depend on the types of media you’re looking to showcase and how you plan to use promotional messages. Working with an experienced digital signage company can help you determine which type of digital signage solution is the best fit for your needs.
What is another term for digital signage?
Digital signage is also known as dynamic signage or e-signage. These terms are all a type of sign that uses digital technology to create captivating displays that help engage customers and increase sales (That’s called digital signage).
Providers may also refer to digital signage as interactive media displays, video walls or multimedia displays.
No matter what you call it, digital signage utilises digital technology to create dynamic and captivating displays that help businesses reach a larger audience and help with delivering targeted messages. With the right hardware and software, companies can create stunning visuals that attract customers and increase sales.
When did digital signage begin?
Digital signage has been around since the late 1990s, when digital displays began to replace traditional static signage. Since then, digital signage technology has evolved rapidly and is now used in a variety of industries such as retail, hospitality, transportation, education, entertainment and more.
Today the digital signage industry is an integral part of the digital marketing landscape and businesses around the world are using digital signs to reach customers in an effective, cost-effective and engaging manner.
By leveraging digital signage technology, businesses can create captivating displays that help promote their products and services in a current and relevant way. This helps increase customer engagement and ultimately drive sales.
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